More than 1,000 Products Now Include Simple, More Recognizable
Ingredients
ROSEMONT, Ill.--(BUSINESS WIRE)--
US Foods Holding Corp. (NYSE: USFD) announced today that its entire line
of Metro Deli®, Rykoff Sexton®, Chef’s Line® and Stock Yards®* Exclusive
Brand products will be produced with clean label profiles as part of the
company’s Unpronounceable List™ initiative. The initiative is aimed at
producing products with simple, more recognizable ingredients by
avoiding, removing or replacing ingredients and food additives found on
the company’s new Unpronounceables List.
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Example of US Foods Unpronounceables List Initiative ingredient changes. (Graphic: Business Wire)
The company’s Unpronounceables List includes more than 80 ingredients
the company will avoid using in more than 1,000 of its Exclusive Brand
products. Product ingredient labels across the four best-quality
Exclusive Brands will now be free of ingredients such as artificial
flavors, artificial (FD&C) colors, high-fructose corn syrup, disodium
guanylate, sodium benzoate and monosodium glutamate.
The Unpronounceables List initiative builds on the company’s Great
Food. Made Easy. strategy committed to helping independent
restaurant operators ‘make it’ with versatile and innovative menu
options to meet evolving diner preferences.
“Forty-six percent of millennials would be more likely to buy a product
with no artificial ingredients1 and we see this demand for
simple, ‘back to the basics’ ingredients extending into the choices
consumers make when dining out,” said Stacie Sopinka, Senior Vice
President, Innovation and Quality at US Foods. “As diners increasingly
make less-is-more food choices, we will continue to streamline and
simplify our products by removing or replacing certain ingredients with
preferred alternatives so what’s left is simply good food.”
To learn more about the Unpronounceables List initiative visit usfoods.com/unpronounceableslist.
About US Foods
US Foods is one of America’s great food companies and a leading
foodservice distributor, partnering with approximately 250,000
restaurants and foodservice operators to help their businesses succeed.
With 25,000 employees and more than 60 locations, US Foods provides its
customers with a broad and innovative food offering and a comprehensive
suite of e-commerce, technology and business solutions. US Foods is
headquartered in Rosemont, Ill. and generates approximately $24 billion
in annual revenue. Visit www.usfoods.com
to learn more.
* Does not include product marketed and sold by third party licensees
1 Source: Dataessential
View source version on businesswire.com:
https://www.businesswire.com/news/home/20180709005576/en/
US Foods
MEDIA CONTACT:
Sara Matheu
Director, Media
Relations
847-720-2392
Sara.Matheu@usfoods.com
Source: US Foods